TURN MALL
TRAFFIC INTO
REAL-TIME SALES WITH
CONNECT - PRO

Engage shoppers the moment they walk in the mall, delivering personalised offers via WhatsApp, converting intent into measurable action.

TURN MALL
TRAFFIC INTO
REAL-TIME
SALES
WITH CONNECT - PRO

Engage shoppers
the moment they walk in, delivering personalised
offers via WhatsApp and converting intent into measurable results.

WHY WHATSAPP?

REAL-TIME CONVERSATIONS
OUTPERFORM TRADITIONAL
SALES CHANNELS

WhatsApp connects instantly, in real time, when intention is highest and action is immediate. Traditional channels depend on delay and delays kills conversion.

WHATSAPP OUTPERFORMS TRADITIONAL MEDIA CHANNELS WITH...

28-29M

South Africans
use WhatsApp

72%

of South Africans prefer WhatsApp over phone, SMS, or email

4-5X

higher engagement than calls or email

60%

uplift in conversion rates

70-90%+

open/read rates

HOW IT WORKS

TURN SHOPPERS INTO CUSTOMERS
IN REAL TIME

Connect with shoppers the moment they’re in the mall, engage them on WhatsApp and drive action that counts.

SHOPPER ARRIVES

A shopper enters the mall and connects to Wi-Fi.

CUSTOMER REGISTERS

The customer logs on to the mall Wi-Fi and registers for free access.

ENGAGE ON WHATSAPP

The shopper is instantly connected on WhatsApp - the channel they already trust.

SEND PERSONALISED OFFERS

Send relevant location-based offers and updates in real time.

DRIVE ACTION & SALES

Shoppers take action, visit stores, redeem offers and become loyal customers.

WHY IT WORKS

RIGHT MESSAGE.
RIGHT PLACE.
RIGHT MOMENT.

measurable impact

EVERY CLICK,
EVERY VIEW,
EVERY REDEMPTION,
MEASURED.

Measure real impact in real time, from deal engagement through to redemption and revenue generated.

Track deal/click views, clicks, and engagement in real-time.

Measure voucher redemption and in-store conversions.

Attribute revenue directly to specific offers and campaigns.

Analyse performance by location, time, and audience segment.

OPPORTUNITY

A MILLION MOMENTS TO CONVERT.

We give you access to millions of in-mall shoppers, putting your brand in front of them when intent is highest and decisions are being made.

3 Million

Wi-Fi sessions

1.6 Million

Wi-Fi Users

263 500

Exposures to ads at 60 sec intervals

TACTICAL LAYER

INFLUENCE SHOPPER BEHAVIOUR
IN REAL TIME.
DRIVE OUTCOMES
THAT MATTER.

Push

Push

time-bound offers
"Next 30 minutes"

React to

React to

slow trading periods

Support

Support

new store openings
instantly

Drive

Drive

tactical clearance or
surplus stock

Activate

Activate

mall-wide or
zone-specific
campaigns